There’re lots of business owners and individuals who often think “do we actually need to hire a printing company, especially when we’ve got some of the resources?” The answer will always be a resounding “YES”. It’s true that the emergence of high-end design software and templates has made in-house printing a child’s play but have you ever calculated the time and energy you’d need to spend to accomplish it? Or, have you ever noticed the remarkable difference between in-house print quality and that of the one done by a professional printing company? We’re sure you’ve. Aside from these, there’re lots of other benefits that you must consider, especially when the printed elements directly advertise and market your brand.
Key advantages of hiring a reputable printing company
Improved brand identity: From your documents, essential business cards, brochures and magazine to promotional flyers and promotional postcards – everything carries a valuable part of your brand identity. Only a top-notch printing company can ensure that everything coming out of their doors meets your requirements exactly, complies with your brand guidelines, and remains consistent every time – all of which leads to strengthening your brand identity.
A robust pool of resources: There’re times when you may need your promotional materials printed in very short notice. A reputable printing company has got the required expertise and printing technology to make it happen. From making the designs right to preparing the files correctly to using only the best materials to having an experienced professional to oversee the entire process – it has got everything to bring the best possible result your way.
Reduced company expenses: Though it initially seems that doing a print job in-house would help you save on costs, it usually does the opposite in a real-world setting. You’re more likely to spend less when you outsource the print job to a professional printing company as there’s a major reason behind it. With in-house printing, chances of printing and reprinting documents repeatedly are very high because the job wasn’t done right the first time. Paper and ink for a regular office printer (even a higher-end one) is very high and the cost per piece is usually much higher than when printed with a professional printing company. Plus, with a professional printing company, you’ll be guaranteed a perfect job every time.
Professional finish: With the help of a professional printing company, you can rest assured of the quality of different types of finishes you want for the printing tasks. From laminate and glossy to matte, you can choose according to your preference. You can also take your pick from almost countless options in terms of the design and cut for your company brochures or business magazines. These things are simply unimaginable when it comes to DIY desktop printing.
No matter how much time you invest or how hard you try, it’s impossible to get the above benefits with an in-house printing setup. In-house printing jobs generally turn out to be finicky, highly time-consuming, very costly (paper, ink, waste, etc.), and a lot of hard work (trial & error). On the other hand, a top-notch printing company has professionals with years of experience and the right equipment to make sure that your printed documents look exactly as they meant to.
If you want to learn more about the services we offer, call us at 817.336.4300 or send us an email, and we’ll be glad to assist you.